Ch
1: Work-At-Home Opportunities
- The
dream of working from home
- The
future of online business
- Learn
about work-at-home
(WAH) opportunities
-
Discover the hottest new WAH trends
-
How to spot and avoid scams
Ch
2: How to Discover
Your
Passion
-
The
three major ways people
discover their passion
- Key
questions to help you uncover your personal passion
-
Creating a vision to guide you
- Transforming
your dreams into
actionable goals
-
Clarity: Evoking your internal
search engine for results
-
Beware the inner critic
Ch
3: Creating a Business
Game
Plan
-
Taking action to achieve your
business dreams
- Getting
started
-
Entry plans
-
Performing a weekly progress check up
-
Overcoming life’s little distractions
-
Celebrating successes along the way
Ch
4: Starting Your
Home-Based
Business
- Financing
your small business
- Choosing
a business name
- Getting
a domain name
- Selecting
an accountant
- Choosing
a legal structure
- Business
or hobby
- Tax
considerations
- Buying
licenses and permits
-
Filing for a state sales tax certificate
-
Local zoning laws
-
Small business insurance
-
Record keeping
-
Setting up a corporate checking account
-
Setting up a merchant account
-
Alternative online payment methods
-
Setting up your phone service
-
Getting connected to the Internet
-
Letterhead and business cards
-
Six month business planning checklist
Ch
5: Organizing Your Home Office
-
Where to set up your office
-
Creating an inviting and inspiring atmosphere
-
Office equipment checklist
-
Organizing for efficiency
-
Organize your office supplies into centers
-
Office supply checklist
-
Reducing clutter
-
Paper filing
-
Cleaning your workspace
-
Computer filing
-
Backing up your files
-
The virtual office
-
Email management tips
-
Managing your work and home schedules
-
Childproofing your office
-
Office safety
-
The ancient Chinese art of Feng Shui
-
Ergonomics
-
Stretching
-
Virus protection
-
Tech support please!
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Ch
6: Running Your Business
-
Learning business basics
-
Customer service: The small
business advantage
-
Creating a professional image
working from home
-
Childcare strategies
- Getting
first customers
-
Pricing your services
-
Managing small business financials
-
Pain-free ways to slash business costs
-
Energy saving tips for small business
-
Getting paid by customers
-
Improving cash flow
-
Tax tips and resources
Ch
7: Building a Business Web Site
-
Key components to a business web site
-
Do-it-yourself web sites
-
Turn key web site solutions
· Hiring a web development firm
-
Top 10 things to look for when
hiring a web developer
-
Getting ready before you go to a developer
-
The development process and what to expect
-
Where to find a web developer
-
Dazzling your visitors with a
dynamic home page
-
How to find a web host
-
How to protect your web site
Ch
8: Creating a Powerful Marketing
Strategy
- Marketing
defined: The five P’s
of the marketing mix
-
Creating a strategic marketing plan
-
Tracking your promotional campaigns
-
First P: Product pricing
-
Second P: Placement
-
Third P: Product positioning
-
Fourth P: People
-
Fifth P: Promotion
-
Promotional Success Strategies
-
Search engine promotion
- Web
site promotion
-
Offline promotion
- Publicity
-
Online press kits
-
Tapping into the power of testimonials
- Sample
sales letters
-
Proving value and capturing the sale
Ch
9: Raising Your Toddler
Start
Up to a Grown
Up
Business
-
Are you stuck in startup phase?
-
Top five reasons why people
stay “stuck” in startup stage
-
Shifting from self-employed worker to business manager
-
Models for business growth
-
Joint ventures
-
Delegate your way to greater success
-
The secrets to better time management
-
Systems for success
- How
to build a passive income
Ch
10: Work/Life Success Strategies
-
·How to overcome the biggest
challenges of working from home
-
Are you a workaholic?
-
Eliminating distractions
-
How to keep from feeling lonely
-
Power pampering
-
Setting boundaries
-
Conquering depression
-
How to simplify your life and
make room for success
-
Taming the small business beast
Ch
11: Beyond Your Living Room:
The Bigger Picture
-
Five ways to make a difference in the
world with your business
Conclusion
Resources
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