Taming the Small Business Beast
By Kristie T
The entrepreneurial
life… yes THAT'S the life for me. Being your own boss can afford
you the freedom to work when you please, do what you want, and spend
more time with your family. It's true, owning a small business can
be a dream come true, or a nightmare if you let it be. There are
untold dangers to be had with owning a business. Without careful
and deliberate attention, a business that was once designed to suit
your needs may easily turn on you like a growling fearsome creature
that keeps you trapped in the corner. How do you tame the small
business beast?
Here are a few
tips to help you keep control of your growing small business.
=> TRAP #1
The Endless Workload – Running in circles to stay "caught up"
How many of us have had a day that starts at 6 am – no shower –
crunching on a dry piece of toast only to come across a major client
emergency. In between getting the kids off to school, buying milk
because you are out, and attending a client meeting at 2 and hoping
it will end so you can get home in time to you're your child up
from the school bus.
ANSWER:
We all have days like this – that's life -- but you can make sure
those days are the exception and not the rule.
CREATE a plan
before your start your day. Make efficient use of your time. Group
your tasks into "doable" chunks.
SET a definite
schedule and stick to it. Don't work during family time. Let your
family know how important they are to you by honoring them with
your total presence during that family time. Honor yourself by taking
that time off to live your life, renew, and dream new dreams. If
you started your business to make more time for your life, than
make sure you are actually taking that time to do so.
STOP working
on time. Set your key "must do" priorities for the day and let the
rest slide. How many times have you said , "I'll do just one more
thing and then I'll be caught up." It never really happens now does
it? As your small business blossoms, so will the growing list of
clients and your personal "to do" list along with it.
=> TRAP #2
Complete Overwhelm – Blurred Vision – Panic - Lack of Focus
ANSWER:
Someone wise once said, "You have to say NO, in order to say YES".
Take time to carefully consider each opportunity you are presented
to see if it's right for you. You have to make space in your life
so MAGIC once in a lifetime opportunities arrive in gleaming gold
ribbon at your doorstep you have room to accept them.
LOOK UP – there's
a whole world beyond your work desk! Don't keep your nose so close
to the grindstone a.k.a. computer screen -- remember to think about
what you are doing, why you are doing it, and if you want to be
moving in that direction. Clarity makes it easier to boldly use
your "no" muscle and take back control. Having a clear vision also
evokes the "law of attraction" and before you know it, the universe
starts pulling toward you the things you want most in your life
=> TRAP #3
Taking every client and job that comes along
When I was first starting out, I made the mistake of thinking that
I should take every client and job that came my way. After all isn't
that what business is about – being busy is how you make money right?
WRONG! Being smart about how you invest your time and talents is
the true path to success. Working with the "wrong" clients can be
very costly both in terms of money lost and in personal terms. This
is especially true if you are offering a service that taps into
your personal talents.
ANSWER: If
a potential client approaches you and your gut says "this is not
right" than you need to trust your gut and GET OUT. I've been taken
for money and taken personally on disastrous paths by not trusting
that little voice.
Before
you take on a new client ask yourself these questions:
- "Will I enjoy working
with them?"
- "Will this project
be fulfilling for me?"
- "Will I be able to
charge enough to make it worth my while?"
- "Do I have time/room/space
for this client right now?"
- "Is this person dangerous,
do I trust them?"
- "Is this person going
to demand more of me than I am willing to give?"
If the answer to any of those questions is NO than politely decline
or refer them on. By being clear about who your ideal client is
you will attract those clients. When you work with the right clients,
you do your best work. When you do your best work, clients are thrilled,
they'll gladly refer you, and before you know it you'll have clients
lining up at your door. I can tell you personally, this has worked
VERY WELL for me. I now work with a "family" of clients whom I dearly
love. When I am happy, I can do AMAZING creative things. My clients
love the personal attention and service. It creates a self-propelling
circle of prosperity for all involved.
=> TRAP #4
Busy Body Syndrome:
Family? Social Life – What is that?
As odd as it may seem, the very business you started so that you
could spend more time with your kids can easily turn to into a wall
that keeps you from doing just that.
ANSWER: Stick
to definite work hours. Learn how to slow down and unwind during
off hours. Stay in touch with friends. Pamper yourself. Creating
a routine such as drinking a cup of hot tea, or changing to comfy
clothes to help you mentally switch to "relaxation" time.
Stop to enjoy
the impromptu kisses, songs, and pretty pictures your kids offer
you. If your child wants a moment, stop, breathe, give it to him,
enjoy the special feeling of that moment…then move on. Parents are
fabulously gifted at multitasking. But don't make the mistake of
multitasking your family. They deserve ALL of you (and you NEED
it too).
SO – KEEP
THAT BUSINESS ROPED – THAT PLAN IN HAND….
They say in life that if you get stepped on enough there will
come a day when you become strong enough to stand up for yourself.
Take your small business by the horns and hog tie it -- shape
it, mold it, and manage it to be a vehicle to support the
life you have always wanted. When you are very clear about
what and who you are, people find that very attractive. Nothing
makes clients happier than knowing and actually GETTING exactly
what they expected (and more)! Be good to yourself and your
family. Enjoy what you do and the clients with whom you do
it. Success and happiness are simple really, know what
you want, and then CREATE that….
Article by: Kristie Tamsevicius, is the
author of "I Love My Life: A Mom's Guide to Working from
Home"! Thousands of aspiring entrepreneurs have used
her step-by-step home business system to
earn money working from home. Get a free ecourse
Home Business Success Secrets
at http://www.Webmomz.com
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